PupStyle’s Dara Foster has signed a licensing agreement with European Home Designs, a manufacturer of pet products, to create a line of dog fashion, accessories, and bedding. The line, which is expected to launch in spring 2012, will range in price from $9.99 to $49.99.
Dara Foster launched www.pupstyle.com over 10 years ago. She is a pet fashion stylist and TV personality and can be seen regularly as the pet style contributor on NBC’s Today Show, The Wendy Williams Show, The Nate Berkus Show, as well as TV Land, E!, ABC News, and more. She was recently profiled in the New York Times and has signed a TV production deal with Kinetic Content.
The deal with European Home Design was brokered by Sharon Bennett of Bennett Branding and Holly Rawlinson of The Name Game.