





Pet Fashion Week’s recent runway show opened with a sneak peek into the future of pet fashion design.
Three outstanding designs created by students from the Fashion Institute of Technology walked the runway to open this year’s show. In leading up to this – a FIT student pet design contest was presented by CRYSTALLIZED – Swarovski Elements – with 16 student designers being selected as finalists. Out of the round of 16 a panel of expert judges selected two runners up and one winner.
The runner-ups included: Sojung Leem for her sparkling, flat-backed crystal party dress and Emily Simpson for her creative, crystal transfabric carrying bag.
And the winner of the 2008 CRYSTALLIZED/FIT Student Pet Design Contest is Lyudmyla Muzyka for her beautiful sparkling dress and shirt. Lyudmyla received high marks for her creativity in employing the CRYSTALLIZED materials while balancing that with subtle coloring and unique styling. We look forward to seeing more designs and creativity from her as her career progresses. Check out the video below to see the runway presentation of these three talented designers.
Ireland based HugX takes top design award at Pet Fashion Week 2008. From the field of 8 incredible “pet dinnerware” designs – a team of expert judges (including Emilie Baltz (Core77.com), Connie Wilson (moderndog) and our own Dara Foster) had to select a winner of the 2008 Pet Fashion Week Lifestyle Innovation Award. It was a tough choice but in the end the clean lines, utilitarian design concepts and innovative bowl positioning of the Hugx bowl pushed it to the forefront.
Speaking with HugX CEO Jane Grant after the award ceremony we learned more about Hugx’s design pedigree. The bowl was designed with the team of Justin Magee and Stephen McGilloway who have worked with Mercedes and Audi’s auto design team. The automotive design influences are obvious with the metal frame set in an sports-car-like aggressive stance footed upon high-performance skid-proof rubber feet.
A great deal of thought was put into the design and conception of the Hugx. The detachable dishwasher-safe bowl sits snugly into the aluminum frame and can accommodate approx. 1 1/2 cups of kibble and if you turn the bowl around (“ears” pointed down) it will hold approx 1/2 cup of kibble (for feeding puppies or those in need of a little dietary restraint). The positioning and angle of the bowl even allows access for those pathetic satellite dish wearing post surgery pups (though it is decidedly less funny to watch).
Oh yes and to avoid any confusion the company name is pronounced Hug-kiss (as in xoxo) not Hug-ex! However you say it this is an award-winning combination of design and function and is available to purchase through the Hugx website.
We have closed the contest and are alerting the winners! Stay glued to your in-box it might be you!
Team PupStyle invaded Chelsea New York’s Altman Building for the 3rd annual Pet Fashion Week New York 2008. Some fierce new designs and styles were on display – and we will be wrapping it up all week long! Stay tuned for photos and videos of the Award winners, the Runway event and trend hunting with pet design expert Dara Foster. Coming this week!
Pet Fashion Week New York 2008 Shout OUTS:
CRYSTALLIZED – Swarovski Elements recently announced an exclusive pet fashion contest open to Fashion Institute of Technology (FIT) students. Using various cut crystal materials from the Swarovski Elements collection students were asked to create pet accessories inspired by New York City. Dara was approached to serve as a judge for the competition – this is quite an honor as past design contest judges have included Sex and the City’s Patricia Fields and other fashion luminaries. The 16 pet fashion semi-finalist designs can be viewed in the CRYSTALLIZED LookBook and the final judging will take place at Pet Fashion Week NY.
Pupstyle.com is proud to announce the finalists for this year’s PFW Lifestyle Innovation Award. Eight finalists were narrowed down from 35 entries in the featured category of “Pet Dinnerware”. Our own Pet Design Expert Dara Foster commented on being one of the first round judges – “This was a tough decision with so many strong entrants – but with an eye towards Innovative design I think we made the right choices.” The competition next moves to New York City with the finalists being displayed and judged at the upcoming Pet Fashion Week New York (Aug 23-24). “I think the PFW Lifestyle Innovation Award is a long overdue prescription for moving the pet industry forward. It raises the design bar – moving away from stainless steel bowls to functional works of art.” The finalists (in no particular order) include:
To see all of the finalists entries and learn more visit
Pet Fashion Week’s Innovation Award page.
Prepare to be judged! With the recent announcement of Pet Fashion Week 2008 happening this summer August 23-24 there has been a great deal of excitement in the PupStyle offices. On top of that our own pet fashion expert Dara Foster was selected as one of the judges for this years PFW Lifestyle Innovation Design Award. This year’s Lifestyle Innovation Design competition is in the category of “Pet Dinnerware” and will no doubt serve up some of the most interesting and creative designs from all over the world of pet design. Not only will Dara be judging this coveted award – but keep a look out for our upcoming “PFW Lifestyle Innovation Award LookBook” right here in the PupStyle LookBook featuring pictures and profiles of the 8 finalists and their designs.
Dara Foster wraps up the year in fashion at Pet Fashion Week New York. Dara closes out the year in VIP style – backstage after the runway show interviewing the nice folks from iDawg, chatting up the UrbanHound booth, getting down to the nitty gritty with Westminster’s David Frei and re-reading the prescription on BullyWare.
Chronolgical listing of designers featured: