American Eagle Outfitters discovered through their April Fool’s dog fashion campaign that dog fashion = increased brand awareness and SALES!
Something we’ve been preaching at PupStyle for 12 years and overjoyed to see the mass brands catching on.
AE created a funny April Fools ad campaign in conjunction with the ASPCA to raise funds for the charity and in doing so learned the power of our dog fashion community.
The campaign was such a huge success that they decided to roll out a REAL collection of dog fashion apparel to coordinate with their human apparel line. You can dress your dog to complement your fav AE looks. I LOOOOVE IT! The hats are genius. Bravo American Eagle Outfitters!!
Luxury women’s fashion designer Tory Burch recently launched her own line of luxury dog fashion featuring a PupStyle friend and model Nobu!! Nobu is a former puppy mill rescue turned super-dog model and should be popping his collar with this beautiful coat!! Ultra lux, soft, felted wool idea for chilly fall and winter days. $95 ToryBurch.com
Every dog fashion look should be coordinated with a matching collar and leash and we LOVE Tory’s felted, wool, bow-tie collar to match. It’s no secret that we are OBSESSED with bow-ties at PupStyle so we give Tory huge props for this beautiful, complete look. $65 ToryBurch.com
Add a matching Tory Burch Leash and you have a classic, lux look to wear for years ahead $95 ToryBurch.com
At PupStyle.com we get hundreds of product submissions a week from innovate and some not so innovative pet product companies from around the world. I am often asked what is our criteria for reviewing a product? It’s simple, I look for 3 key factors:
1. Stylish, stylish, stylish (must look like time and thought was put into the visual elements of the design).
2. Obsessively innovative (like Thomas Edison innovative)
3. Honest functionality (no gimmicky products-they MUST do what they claim and have high-design elements)
As an avid dog road tripper, I JUMPED at the opportunity when Highwave.com offered to send me 1 of only 10 samples of their newly invented AutoDogMug to put to the test!
The design alone had me totally giddy and I was also impressed with their company back story. This products is designed by the INVENTOR of the world’s first travel mug! Check out the quick video demo which really shows how cool this is.
Yes, the same man who changed the way we carry our coffee on the go, has created the most brilliant dog water travel mug I’ve ever seen.
This simple yet extremely handy product deserved a video to demo how it works. They even included a velcro strap to you can attach the bottle to a back pack, or bicycle $20.
Halloween is by far one our favorite holidays at PupStyle.com. In my family we have a yearly tradition of carving pumpkins. Every year I like to change it up so this year, I was inspired by my Chiweenie Sophie!
I can’t resist her adorable face and hey why not put her face on a pumpkin? Here are the steps I took to create my Sophie Pumpkin!
Simply go to google and type in the breed of dog you have along with free pumpkin printable. For example I typed: weenie dog free pumpkin printable.
Where to snag these snazzy costumes and accessories??? Check out Petsmart for all the exclusive costumes and DoggieCoutureShop.com for the elegant beaded leashes and other fun Halloween goodies for your pet.
If you LOVE, LOVE, LOVE the green LED collar and Leash set featured as much as we do, go to MhuGhu.com.
Special Thank you to all of our Celebri-Dog rescue models for joining in on the fun today!
We love you Oliver, Miyuki, Nobu and Princess Gracie and their wonderful mamas for showing America how perfect rescue dogs can be! Thank you for helping spread the message!
The National Retail Federation estimates that American’s will spend a whopping $350 million this year on pet Halloween costumes. Finally the days are winding down when the neighbors call you the “crazy dog person” who dresses up their dog.
I am often asked this question “Dara, I can’t decide on what to dress my dog up as for Halloween. What is your advice?”
Tune into the Better Show October 28,2014 for my Halloween dog costume trends fashion show and tips for choosing the right costume. Check local listings for time, but in the mean time you can read my tips below to help you get started.
1. Age–older dogs are less likely to chew on a costume unlike a teething puppy who might turn it chew toy and possibly choke on materials.
2. Size & Shape-think about the size and shape of your dog. A large Yellow Lab or Bulldog might make a better Hamburger than a poodle.
3. Measure your dog carefully-Take careful measurements of your dogs chest, length of his body from base of neck to base of tail, weight, neck and waist. Be sure to compare your dogs measurements to the size chart on the costume. You would be surprised at how being one once off on your measurements and blow your entire costume idea.
4. Brush and groom your dog-Give your dog a through brushing before putting the costume on. It will reduce loose pet hair on the costume and your pooch will look extra spiffy!
OwlyStore on Etsy.com has created a collection of adorable, tiny dogs and their “scary Halloween Pug” is simply brilliant!
These little art pieces make special gifts and also make very PupStylish Halloween decor for our home or office. The designer will even custom make a personalized version of your own dog. Think holiday gifst…LOOOVE! $23.00